The term “Best-In-Class” is a common claim made by many companies, especially technology companies. You’ve likely heard it before and may have dismissed it as marketing jargon. In this article, we’ll unpack the meaning of the term Best-In-Class and how we understand it in terms of HR Technology now, and into the future. BusinessDictionary.com defines “best in class” as “the highest current performance level in an industry, used as a standard or benchmark to be equaled or exceeded”. That’s a high bar.…

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